MBA Managerial Economics

Author

Colleen O’Briant

Published

January 1, 2025

Welcome!

This is a companion workbook to my Spring 2025 MBA Managerial Economics course.

Me

In this fully flipped course, you’ll master economic decision-making by studying consumer and producer behavior—skills essential for navigating today’s complex business landscape. Rather than traditional lectures, you’ll actively learn through hands-on group work, with my guidance and support as your instructor. The course combines three powerful approaches: marginal analysis, mathematical modeling, and empirical data investigation, giving you practical tools for solving real-world business challenges.

Throughout this course, I’ll refer to this Varian book. It has an excellent treatment of consumer and producer behavior that’s mathematically rigorous but also very accessible and heavy on intuition. It may be useful for you to get it, especially if you want more details about the mathematical modeling part of the course.

Varian Textbook